Your Denver Marketing Services Company Provides Tracking
Introducing the Advanced Tracking and Metrics System of the Future. Know your metrics to build and expand your clients and your profits.Sure, your website looks good ... but are you even sure that it is really receiving traffic?
Do you have traffic metrics set up on your website at all?
Ignorance is bliss, some say.
Sure, your site looks good ... however are you even certain that it is actually getting traffic? Do you have traffic metrics installed on your site at all?
Maybe you have attempted this a few times before but ended up with a huge headache because you found it too complicated and confusing.
You never had anybody to explain to you the best ways to utilize it.
This is a huge issue.
Ignorance is bliss, some say. However I'm sure that you are itching to understand exactly what's going on with your site, rankings and traffic.
Wouldn't you want to know just how much traffic you are actually getting from the major online search engine: Google, Bing and Yahoo?
Wouldn't you like to know exactly what search queries individuals key in online search engine which show your site in the search results?
Wouldn't you want to know how your web pages are performing?
If you possess absolutely no method of knowing these kinds of things, then you have absolutely no idea what pages on your site are receiving high or low rankings, just what pages are getting the highest or the least volume of traffic-- and for that reason you have no idea exactly what content and web pages should be optimized.
Referral Traffic
Wouldn't you like to know how much traffic you are actually getting from external web sites?
If you possess absolutely no way of knowing this, then you possess no idea just how much traffic you are receiving from online directories you have listed your business and site on. You have absolutely no idea if you are actually getting additional traffic from other external sources.
Social Traffic
Wouldn't you want to know how much traffic you are getting from social media?
If you have no way of knowing this, then you have absolutely no idea if your social media accounts are delivering traffic to your web site. Is LinkedIn, Facebook, or Twitter marketing helping you? What should you do more, what must you improve on? You don't know.
Paid Traffic
Wouldn't you like to understand if your online ads are receiving traffic?
If you possess no way of knowing this, then you have no idea if the money you have invested in paid advertising is paying off for you. Do you want to proceed to invest blindly on online advertising?
Direct Traffic
Wouldn't you like to know just how much direct traffic you are actually receiving?
If you possess absolutely no method of knowing this, then you have no idea if your print ads in newspapers and magazines, as well as you brochures, flyers where you place your web address on are actually bringing traffic to your site. Are you squandering your funds on conventional advertising, or is it benefiting you? You don't know.
However, if you are not running any type of traditional ad campaign, then your direct traffic is the result of your online marketing campaigns.
Individuals have clicked on a web link leading to your website on an online search engine result, on a blog post or blog comment, on a local directory, on a social media profile or post, or on a promotion link. You created such an impact on them when they were searching your website-- with your outstanding content, articles, and videos; your appealing promotions; in addition to your overall branding-- that they've come back to your site by directly typing your website address. They may even have bookmarked it! What's more, they may have passed along your website address--"brand.com"-- to their colleagues, friends, and family.
If you have absolutely no way of knowing just how much direct traffic you're receiving, then you have absolutely no idea just how much effect your content and overall branding is producing that it effects return direct visits and word-of-mouth referrals.
Bounce Rates
Wouldn't you want to know if individuals, when they have gotten to your site, like what they see? How do you know if they are locating what they are actually searching for in your site?
If you possess no way of knowing this, then you possess absolutely no idea if you should enhance or optimize your design and content to engage your viewers with pages and content that addresses their needs, that are pertinent to them, and on pages that load fast.
Crawl Issues
Wouldn't you like to know if there are issues on your site that prevents online search engine robots from crawling your website? Issues such as DNS Errors, Server Connectivity Errors, Robots.txt Failure.
In short, problems that could keep your site from showing up in the search engines at all. Problems which could make it to where nobody could find your site.
If you possess no way of knowing this, then you possess absolutely no idea if some, if not many, of your web pages are not being successfully crawled by online search engine robots-- and for that reason not being indexed and had absolutely no chance of ranking in the search results.
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